Hi, I'm Anyinson Rangel, Marketing Manager.
My passion for every project allows me to build together a strong representation of your brand. I can help you to better understand your market and create the perfect journey for your clients with powerful tools. I can help you with Marketing Strategies, Web Design, Social Media, SEO, Branding, Graphich Design and Video Editing.
Information About Me
As a passionate professional with over 6 years of experience in marketing strategies, I specialize on creating the right journey for your customers by creating impactful campaigns acelerare the growth of your business.
I can help you to think out of the box and expand the horizons of your brand, by offering you powerful skills related to marketing campaigns, branding, customer service, e-Commerce and social media.
Web
Design
Branding
Expertise
Social
Media
Marketing
Manager
My skills
Education
2021-2023
Marketing Manager- Algonquin college
2021-2021
audio and video Post Producer- Trebas Institute
2020-2021
INternational Business- UAN - Colombia
2019-2020
Multimedia Producer- SENA COlombia.
work experience
2021-2023
PARTNER SPECIALIST - TTEC / BOOKING.COM
Assisted partners in improving their marketing skills to achieve success on the Booking.com platform.
Provided marketing advices to new and existing partners of booking.com to increase visibility, sales and develop workflows to continue growing within the hospitality market in the Booking.com website.
Provided marketing advices to new and existing partners of booking.com to increase visibility, sales and develop workflows to continue growing within the hospitality market in the Booking.com website.
2021-2021
MARKETING INTERN - BRAYIT AI INC
Created and the developed a marketing startegy for by then Start-up company Braiyt AI inc as a COOP graduation proyect.
Developed a branding strategy for their marketing plan.
Developed a branding strategy for their marketing plan.
2020-2021
MARKETING MANAGER - TELEPERFORMANCE CO.
Created, maintained and executed a strategically driven content calendar across all social media platforms by posting more than 50 publications per month in different social networks.
Executed social media marketing, community and influencer strategies.
Executed social media marketing, community and influencer strategies.
2019-2020
CONTACT CENTER MANAGER- TELEPERFORMANCE CO.
Managed, leaded and inspired a team of customer service representatives who supported USA, Canadian and Australian customers, reaching over 85% of Customer satisfaction.
Point of contact for escalations with a performance of 80% of customer satisfaction.
Point of contact for escalations with a performance of 80% of customer satisfaction.
2018-2019
MARKETING SPECIALIST - SUTHERLAND COLOMBIA
Collaborated with Sales Team to determine necessary strategic sales approaches.
Managed social media communication for the most important social media channels, including but not limited to: Facebook, LinkedIn, Twitter and Instagram.
Managed social media communication for the most important social media channels, including but not limited to: Facebook, LinkedIn, Twitter and Instagram.
2017-2018
QUALITY ASSURANCE SPECIALIST- SITEL COLOMBIA
Ensured that the service satisfied client requirements and met or exceeded expectations.
Researched the current market for similar service and compare results (Industry Bench-marking).Monitored and audited efforts to resolve product issues and track progress.
Researched the current market for similar service and compare results (Industry Bench-marking).Monitored and audited efforts to resolve product issues and track progress.
MY PORTFOLIO WORK EXPERIENCE
Click on the image and scroll to see my professional journey.
Web design
I can help you to build your website whether you are a freelancer, a start-up, a small business or a big corporation. You can count on the correct hands to develop your website using modern styles for the different devices in the market.
From a personal portfolio to e-commerce sites
Building your site from scratch: If you don't know where to start, I can help you to create your website from zero. You don't need to worry for the design or the coding. I can help you to work on the platform you prefer to host your website.
Solutions
Graphic design
I CAN HELP YOU TO GIVE LIFE TO YOUR CHARACTERS AND ILLUSTRATE YOUR IDEAS
Do you need to grow your brand ?
If you need help with your brand's identity, or if you are starting up a new project. I can help you to create the essence of your brand. It is the time to build the personality your brand needs. identity
Solutions
Brand Identity
I specialize in shepherding the creation of distinct brands, leveraging a meticulous analysis of the market to ensure your chosen brand name stands out. My expertise lies in crafting a unique and memorable brand identity that seamlessly aligns with your core values. Throughout the process, I focus on strategic positioning across diverse digital platforms, harnessing their power to enhance visibility and facilitate easy discovery by customers across various browsers and social media channels.
I specialize in translating your brand idea into a visually compelling identity, guided by your company's vision and mission. From defining a distinct color palette to selecting the perfect typography and crafting a unique logo and font, I ensure every element aligns with your brand essence. The goal is to create a cohesive and memorable visual identity that sets your brand apart in the competitive market, resonating with your target audience.
Logo Creation
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Following the development of your logo, I can provide support in seamlessly incorporating it into diverse environments where your brand presence is essential. This includes but is not limited to digital platforms, print materials, and physical spaces. By doing so, we ensure a consistent and impactful brand identity across a spectrum of contexts, enhancing the overall recognition and resonance of your brand.
All components comprising your brand should collaborate harmoniously to present a consistent image to your customers. Regardless of whether they encounter your brand through an Instagram post, a TikTok video, a TV commercial, or a magazine article, it is crucial for them to perceive a uniform and cohesive brand identity. Achieving homogeneity across various platforms is essential for reinforcing the integrity and recognition of your brand.
Integrity extends beyond the platforms where your marketing strategies are implemented; it originates from fundamental elements such as your product, packaging, and corporate visuals. The convergence of these aspects is crucial when considering integration.
Integrate your brand
Infusing your brand into your packaging is an artistic process. It goes beyond simply imprinting a new logo on a box; it involves meticulous research to create the optimal container that truly represents your product. The packaging serves not only as a vessel for your product but also as a presentation of your overall brand to your clients. It is imperative that your identity encompasses the packaging seamlessly, rather than being an isolated element considered only after the completion of the entire brand identity.
Video Editor
If you need help with your brand's identity, or if you are starting up a new project. I can help you to create the essence of your brand. It is the time to build the personality your brand needs. identity
Animation
Shorts
Motion Graphics
If you need help with your brand's identity, or if you are starting up a new project. I can help you to create the essence of your brand. It is the time to build the personality your brand needs. identity
Social Media
Content management
Corporate content creation
Influencer Marketing
I can help you to create the best contento for TikTok
Analytics
search Engine Optimization (SEO)
Investing in SEO is a crucial component of online marketing, as it empowers businesses to forge a robust digital footprint and attract substantial traffic to their websites. In today's fiercely competitive online landscape, visibility is paramount for success.
SEO STrategy
The initial stage involves collecting information about your market and carefully evaluating the data to estimate the search volume and level of competition for the key phrases your potential customers are searching for. Next, delve into an examination of the strategies employed by your leading competitors and apply a reverse engineering approach to enhance your own results. This thorough research greatly increases your chances of success by revealing the optimal keyword phrases to focus on.
Establishing the correct setup for your website is a critical factor in the success of your campaign. It involves making adjustments to your website's code to ensure it communicates effectively in a manner that is favorable to Google. Additionally, labeling your pages in a way that provides search engines with precise insights into your website's content is essential. This includes strategically incorporating keyword phrases in the website's titles and content, as well as crafting unique page descriptions. These actions aid Google in accurately determining which keywords to rank your site for, ultimately positioning it for optimal results.
Striving to elevate your website to become the most trusted, pertinent, and authoritative site for your targeted phrases is crucial, as search engines tend to prioritize such websites at the pinnacle of their rankings. Furthermore, advancing your website involves employing a variety of media content across multiple profile web properties to enhance its promotion. This high-caliber content creation and SEO service, coupled with strategic distribution, will propel your website up the search engine rankings.
Shortly after the conclusion of each month's promotional activities, you can expect to promptly receive a comprehensive SEO performance report.
Search Engine Marketing (SEM)
While organic Search Engine Optimization (SEO) is effective in driving traffic, it's important to note that it doesn't yield instant results. In contrast, Search Engine Marketing (SEM) strategies like Pay Per Click (PPC) can deliver traffic within a matter of days rather than months. This is why it's essential for every business to incorporate a PPC program for their targeted keywords.
What is Pay Per Click (PPC)?
PPC, which stands for Pay-Per-Click, is an internet marketing model where advertisers pay a fee every time a user clicks on one of their advertisements. In essence, it's a means of purchasing website visits rather than relying on organic methods to generate them.One of the most widely adopted forms of PPC is search engine advertising. This approach allows advertisers to compete for ad placement within a search engine's sponsored links whenever a user conducts a search using keywords relevant to their business. For instance, if you're a chef based in Paris and bid on the keyword "chef in Paris," your advertisement could appear at the very top of the Google search results page.
Advertising Platforms
Email Marketing
Revolutionary email layouts and marketing initiatives that weave compelling narratives, delivering exceptional audience involvement and impressive returns on investment.
Strategic Campaign Planning
We'll work closely with you to create email marketing strategies that align with your business goals. Whether you need lead generation, customer retention, or sales, we've got you covered.
Our team of talented designers will craft visually appealing and responsive email templates that captivate your audience and ensure a seamless user experience on all devices.
Why Invest in Email Marketing?
Email marketing is a powerful tool for businesses looking to achieve growth and success. Here are some compelling reasons to invest in it:Reach a wider audience and build brand awareness.Generate leads and convert them into loyal customers.Boost sales and revenue with targeted campaigns.Measure and optimize your marketing efforts for better results.
MY Blog Marketing News
How to Create Your Own Website ?
Crafting your own website has never been so user-friendly – let us guide you through the process.
Best softwars to edit your videos in 2023.
Top choices for professional editing in 2023 without any cost. We give you the best options, you decide.
Best strategies to position your business.
We give you the best strategies to position your business online. What social media is best for you?
What to consider when rebranding ?
If you are thinking on a rebranding strategy. Check the most important factors to consider.
How to work with Facebook Ads?
We give you the best advises to succeed on your facebook ads strategies. You must know these details.
Find the best alternative to create your visual.
If your budget is limited, we help you to know the best alternative for visuals creation.
CONTACT ME SEND A MESSAGE
CONTACT ME HERE
Feel free to contact me if you need my help.
- Location: Montreal, Canada.
- Email: anyinzon13@gmail.com
- Education: Algonquin College
- Phone: +1 438 355 6811
- Languages: English, French, Spanish
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